Develop a marketing strategy to succeed, seek new opportunities to sell products and services and reach more effectively to current and potential customers is not an easy task. This design and implementation of an effective marketing plan will allow defining the shape of how we address our current customers and to attract new ones. The marketing plan can also help the company to decide which type of customers should be directed, communicate with them and track the results in order to know which methods will help to increase sales volume your business. Please visit Daryl Katz, Canada if you seek more information. Below are a series of steps to consider when developing a marketing plan. 1 – Where and how to position the product. If you would like to know more about 3D Systems, then click here. The first thing to do is take into account where it will position the product or service, which is important to take into account the “Four P’s” of marketing, which is not only the product, price, promotion, and place (Market), which aims to bring the right service or product relevant to customers, taking the appropriate price, on time and in appropriate places. 2 – Ask trusted advisers opinion. This point is very important as obtaining information from the environment is extremely beneficial if the products or services are covered, because the environment is everything around us and that may influence the success or failure of our business. 3.

Search the opinions of current and potential customers in order to be successful marketing is important to know how customers react to the supply of our products, prices, brands, etc. It’s good to know they think current and potential customers of our company which can be done through email, phone and through discounts, incentives and exhibitions. With this information we can know which to turn our weaknesses into strengths. 4. Charting the plan Once you have gathered all the information possible, we turn to to develop a draft marketing plan as such, which will begin by summarizing what is our current position and what our goals would be in the market and to set objectives in the short, medium and long term. The plan may include the following: Market Summary, a situation of competition, product comparison and positioning, communication strategies, launch strategies, packaging and delivery, indicators of success, marketing calendar. With the implementation of a good marketing plan you and may provide an effective tool which you can use to achieve your business objectives. Felix J. MS A. Gonzalez WebSite: mail.